5 Tips to Optimize Lightroom's Performance

lightroom post-production May 15, 2020

Adobe Lightroom has been the source of frustration for many professional photographers over the years.  It’s the not program in general that bothers photographers, but more Adobe’s unwillingness to fully optimize the software to take advantage of the powerful hardware available these days for those that wish to invest in it.  Over the last two years, Adobe has listened to photographer’s calls to update their software and has begun to take steps to remedy the issues by introducing new performance-related features.

Even though they have begun development on some key improvements, sometimes it seems like Adobe is not putting much effort into them, especially considering the fact that they definitely have the resources to do so with their stock at near-record highs and an upward trajectory over the last 5 years.

For instance, a couple of years ago they introduced GPU accelerating image processing to Lightroom.  This dramatically sped up the processing...

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The BEST Lenses for Wedding Photography

gear lenses Apr 23, 2020

In this video, I go over my picks for the best lenses for wedding photographers. I also touch base on what order that I think you should buy them in.

Wedding photography has a variety of different needs, and in order to prioritize them, I think there is an order in which you should purchase.

Click the video above to see my recommended list for the best lenses for wedding photographers.

You can purchase the gear in the video above here

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Is the Canon RF 28-70mm the BEST Lens for Wedding Photographers?

Uncategorized Apr 15, 2020

In this video, I answer some questions about the Canon RF 28-70mm F2.  Is this the best lens that Canon has ever made for wedding photographers?

In my opinion, this is one of the most unique and well-rounded lenses for wedding photographers, but there may be a couple of people that this lens isn't for. 

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Elevate Critiques: Episode 1

Uncategorized Mar 21, 2020

In this episode, Michael and Jen critique our user-submitted photos.  Critiques are a great way to grow as a photographer and can help us all elevate our craft.  Submit your photos for our next episode by clicking here.

 

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Dealing with Disruption in Your Photography Business

business Mar 16, 2020

Most photographers reading this have been photographers for less than ten years.  That means that very few have operated their business through a recession.  Recessions bring different economic rules and typically impact businesses the most during the first few months. 

Now I want to make sure that everybody understands that I am not predicting a slowdown due to the Coronavirus; however, there is certainly the possibility that it will happen.

If you look at the stock market for the last three years, you have seen all-time highs, historic quarterly gains, and an economic boom that we have never seen in our lifetimes.  The problem is that an economy like that will always have highs and lows, and at some point, if not in the immediate future, we will have a low.  I will say that the potential for the Coronavirus to create a recession is exceptionally high, so if you are a photographer and a business owner, then it's time to at least give it some thought.

There...

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4 Ways to Use the Magsphere

flash magmod magsphere Mar 13, 2020

The Magsphere is an incredible tool that can lead to some pretty amazing images.  The truth is that this tool is often used incorrectly.  There is a misperception that the Magsphere will actually soften the light you are using on your subjects, and that is actually incorrect.

The Magsphere works in two distinct ways. First, it allows light to be spread out in a 360° angle. This is incredibly useful in a variety of situations. For instance, you would want to use it to make the light spread out to light up a room and increase the ambient light to flash ratio. Another way you could potentially use it would be to backlight rain or smoke as you can see in the video above.

The second way that the mag spear works is that it diffuses light coming from a speed light that uses a Fresnel lens. The light that comes from a Fresnel lens is typically specular in nature which means that it reflects highlights back from the subject into the camera. This can create unflattering...

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Is it time to switch to Canon Mirrorless?

 The mirrorless race started by leaving Canon and Nikon in the dust.  There was a time not too long ago that many photographers that otherwise loved the Canon ecosystem, began leaving in droves to take advantage of the technology that Sony was giving them in their mirrorless cameras.

Canon and Nikon have responded with their own mirrorless offerings, however, upon launch they were felt with a lukewarm reception.

Canon, however, provided a firmware update that fixed the way that eye-autofocus works and gives the EOS-R a much-needed performance boost.

As I write this, we are seemingly weeks away from the EOS - R5 official announcement and the camera itself looks to be a beast. 

Still, the EOS-R is an excellent camera at a great price point and it seems as if Canon has made revolutionary strides in the way of optics with their RF lens line.

We will see what the future has in store but for team red, it is certainly looking bright!

 

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Is it time to switch to Capture One from Lightroom?

Let's face it, photographers hate Lightroom. The software is slow, not optimize for today's modern hardware, and generally has a bad user experience if you listen to the comments on the Internet. Adobe could seriously change this by just optimizing the software to work with modern hardware and offloading more tasks to a computer GPU, however for years, they've refused to do so. 

Unfortunately, when Apple killed off new versions of aperture, photographers were left with very little options for the raw processing.

Now, I know that photographers who work in the fashion industry or even portrait photographers have been familiar with Capture One for a long time. The truth is, Capture One lacked many of the important features that event photographers need to process large amounts of images at a given time.

With the new release of Capture One20, many of those problems are now solved. Capture One has many new features available for photographers were processing events such as the...

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